Cinemax Transmedia

  • Skills:
    Copywriting
  • Client:
    Campfire / Cinemax

I was contracted to write the first in a series of disturbing psychological tests for a transmedia campaign created by Campfire New York to promote a Cinemax television show, ‘Hunted.’

Here is a link to a story about the campaign: Transmedia Campaign for Hunted

Here is another story in WIRED magazine:  Cinemax Blankets Wall Street.

I was hired due to the success of my own series of similar psychological tests (2 million hits and counting). And here is an article in Salon.com about that: Salon.com.